UX Research Methods & Usability Testing - Stop Misrecruits: Add Foils to Your Screener

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35 learners

What you'll learn

This course includes

8.5 hours of video
Certificate of completion
Access on mobile and TV

Summary

Keywords

UX User experience Usability nng nielsen norman group ux design ux research customer experience service design ux writing ux strategy ux process

Full Transcript

When creating screener surveys, use fake answer options – called foils – to spot misrecruits before they join your study. Learn how to craft foils that protect your data and catch cheaters early. Read More: https://www.nngroup.com/articles/screener-foils/ Watch Next: https://youtu.be/Xi0wlZPryfI?si=x7ikUUfapQE6ITq4 Enroll in live training: https://link.nngroup.com/yt-surveys Subscribe to our weekly newsletter: https://link.nngroup.com/yt-newsletter Follow us and stay connected: Linkedin: https://www.linkedin.com/company/nielsen-norman-group Instagram: https://instagram.com/nngux?igshid=YmMyMTA2M2Y= X(Twitter): https://x.com/nngroup _______________________________________________________ Chapters: 00:00 Introduction 00:31 What is a Foil? 02:27 How to Craft a Good Foil 03:25 Conclusion