UX Research Methods & Usability Testing - Small vs. Big User Studies — What’s Best? (Jakob Nielsen)

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Jakob Nielsen UX user experience usability London UX Conference nngroup nng uxcon kara pernice user research usability studies

Full Transcript

Jakob Nielsen answers an audience question about small and large usability studies. Which of these will improve your user interface design the most? (From the UX Conference in London.) Jakob Nielsen, Ph.D., is a User Advocate and principal of the Nielsen Norman Group which he co-founded with Dr. Donald A. Norman (former VP of research at Apple Computer).