Business Case Studies - How to KILL a MONOPOLY? : The fall of Gillette (Business STRATEGY Case Study)

The first 1000 people to use this link will get a 1 month free trial of Skillshare-https://skl.sh/thinkschool11211 Video Introduction: Gillette has an approximate global brand value of around 7.55 billion U.S. dollars. The King Camp Gillette was a salesman and investor who came up with the idea of disposable safety razor blades way back in 1895. Here is a case study we did, https://www.youtube.com/watch?v=YRYLPeWCOP0&t=2s watch it to understand the Razor Blade Strategy. In this video, we narrate the story of a small company out of nowhere forced Gillette to change its 100-year-old strategy, lower its prices to avoid its market share from falling any further. This company became a billion-dollar company in 5 years. Chapters 00:00 Intro 01:22 Sponsor 02:38 Fall of Gillette 04:52 Skip Razor Blade Join this channel to get access to perks: https://www.youtube.com/channel/UCKZozRVHRYsYHGEyNKuhhdA/join Check out Think School's Online courses: 1. Learn how to communicate ideas like us: https://communication.thethinkschool.com/yt 2. Land your dream jobs: https://linkedinmasterclass.thethinkschool.com/yt 3. Create a Perfect Resume in less than 90 minutes: https://www.thethinkschool.in/resume-building-masterclass/ Want to buy the equipment we use? 1. Our Laptop: https://amzn.to/3z66odv 2. Our Mic: https://amzn.to/3liQQyi 3. Camera Stand: https://amzn.to/3z8l3ov 4. Mobile holder for stand: https://amzn.to/3xgCF25 5. Laptop: https://amzn.to/3gMYXRi For Collaborations: [email protected] Open and Demat account & start investing: https://zerodha.com/open-account?c=ZMPUJE To support our work you can donate here: https://www.instamojo.com/@thinkschool Thumbnail by [email protected] #thinkschool #gillette #dollarshaveclub #unilever Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost. Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law.