BiggerPockets Real Estate Podcast - Why Tweaking Your "Tone" Will Boost Your Real Estate Leads

Everyone wants more real estate leads. It doesn’t matter if you’re an agent, investor, flipper, or mortgage broker. The more prospective buyers and sellers, the better. But what happens when you finally get those leads? Maybe you’re cold calling, meeting for coffee, or linking up at the property. What do you say to let leads know that you’re the best agent or investor around and that they can trust you to get the deal done? Juliet Lalouel has a simple, fool-proof answer for you. Juliet operates out of Hawaii, one of the nation's hottest real estate markets. She’s done everything from working in restaurants to running a bike business in her garage, to even becoming the go-to matchmaker for musicians that want to invest in real estate. She’s worn a lot of hats and even decided to leave one of the top teams in the state to go solo as an investor agent. When she realized all the leads were coming from her own personal network, she decided to make the jump on her own. Now, she’s actively flipping, buying, and selling homes for not only herself but her investor clients throughout the islands. She’s been able to grow a respectable network, one which many investors dream of having, and she did all of this through tweaking her “tonality.” If you want to hear why this small change led to such big results, be sure to listen all the way to the end of this episode. ~~~~ Join BiggerPockets for FREE: https://www.biggerpockets.com/signup?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Grow Your Investor Network by Getting Active on the BiggerPockets Forums: https://www.biggerpockets.com/forums/?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Use the BiggerPockets Tools on Your Next Deal: https://www.biggerpockets.com/investment-calculators?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Grab David Greene’s Books for Agents, “SKILL” and “SOLD”: SKILL: https://store.biggerpockets.com/products/skill-a-top-producing-agent-s-guide-to-earning-unlimited-income?utm_source=youtube&utm_medium=description&utm_campaign=none SOLD: https://store.biggerpockets.com/products/sold-every-real-estate-agent-s-guide-to-building-a-profitable-business?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Amy Mahjoory’s 4-Second Power Pitch: https://www.biggerpockets.com/blog/real-estate-636?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Follow Juliet on Instagram: Juliet: @julietlalouel or https://www.instagram.com/julietlalouel/ HeavyRealty: @heavyrealty or https://www.instagram.com/heavyrealty/ ~~~~ Work with Juliet on Your Next Purchase or Sale: https://www.julietlalouel.com/ ~~~~ Connect with Rob (Robuilt) on YouTube, Instagram, TikTok, and Twitter: Youtube: https://www.youtube.com/c/Robuilt Instagram: https://www.instagram.com/robuilt/ TikTok: https://www.tiktok.com/@robuilto Twitter: https://mobile.twitter.com/robuiltchannel ~~~~ Connect with David and Rob on BiggerPockets: David: https://www.biggerpockets.com/users/davidgreene24?utm_source=youtube&utm_medium=description&utm_campaign=none Rob: https://www.biggerpockets.com/users/robuilt?utm_source=youtube&utm_medium=description&utm_campaign=none ~~~~ Follow David on Instagram: @davidgreene24 or https://www.instagram.com/davidgreene24/ Episode 647 Show notes at: https://www.biggerpockets.com/blog/real-estate-647?utm_source=youtube&utm_medium=description&utm_campaign=none 00:00 Intro 03:22 Quick Tip 04:07 From Top 1% Team to Solo Investor/Agent 08:52 Finding Real Estate Leads 13:54 Getting into The Investor Circle 18:40 Lessons Learned As an Investor and Agent 25:01 The Importance of "Tonality" 36:36 Cold Calling Tips 39:48 Perfecting Your Emotional Intelligence 46:41 Deal Deep Dive 49:28 Famous Four #biggerpockets #realestatepodcast #ep647