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Lecture 29: Ideal Customer Profile #Prof_Kalpak_Kulkarni
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Strategic Sales Management - Lecture 29: Ideal Customer Profile #Prof_Kalpak_Kulkarni

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This course includes

  • 19.3 hours of video
  • Certificate of completion
  • Access on mobile and TV

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This session introduce you to the concept of Ideal Customer Profile (ICP) and how to create ICP. Then we will learn about the important attributes of ICP. And at the end of the session we will discuss a case study.

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