Mailchimp Tutorials - Boost SMS Engagement: How to A/B Test SMS Messages

Learn how to create, send, and analyze SMS A/B tests in Mailchimp. Discover which messages resonate best with your audience, then use the winning version to help boost your marketing ROI. Follow our step-by-step guide to optimize your SMS campaigns and improve engagement rates. Key Moments: 0:00 - Intro 0:42 - Create an A/B test from the SMS checklist 2:24 - Send the winning version to the rest of your contacts 2:45 - Where to find detailed reports and analytics Playlists to continue growing ► Get up to speed quickly with our onboarding tutorials: https://bit.ly/GetStartedMailchimp ► Go beyond the basics: https://bit.ly/GrowOnMailchimp ► Dive into our free webinars and learn from a wide range of experts: https://bit.ly/MailchimpWebinars_ ► Set up apps and tools to do more with Mailchimp: https://bit.ly/IntegrationsPlaylist 👍 Enjoyed this video? Hit the "Like" button to see more in your feed. 🔔 Subscribe so you never miss our new videos: http://bit.ly/2M26ETn ------------- About Mailchimp: Mailchimp is an email and marketing automations platform for growing businesses. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp puts data-backed recommendations at the heart of your marketing, so you can find and engage customers across email, social media, landing pages, and advertising—automatically and with the power of AI. More Mailchimp: Instagram: https://www.instagram.com/mailchimp/ LinkedIn: https://www.linkedin.com/company/mailchimp Facebook: https://www.facebook.com/mailchimp Pinterest: https://www.pinterest.com/mailchimp TikTok: https://www.tiktok.com/@mailchimp