Learn Shopify Theme Development with Liquid - Shopify Tutorial - Web Pixels

In this video we are going to see Shopify Web Pixels and how to implement a Custom Web Pixel in a Shopify Store to track Customer Events and forward them to an analytics platform. 🟢 My links - Website - https://stackingcontext.com - Support This Project - https://stackingcontext.com/support - Let's work together - https://stackingcontext.com#contact - Get Early Access To New Videos - https://www.youtube.com/@stackingcontext/join Resources • Web Pixels Documentation - https://shopify.dev/docs/apps/marketing/pixels • Standard Events - https://shopify.dev/docs/api/web-pixels-api/standard-events • Web Pixels API - https://shopify.dev/docs/api/web-pixels-api#web-pixel-api-reference • Publishing Custom Events - https://shopify.dev/docs/api/web-pixels-api/emitting-data • Web Pixels Sandbox Limitations - https://help.shopify.com/en/manual/promoting-marketing/pixels/overview#pixels-sandbox-limitations • Customer Privacy API - https://shopify.dev/docs/api/customer-privacy Timestamps 00:00 - Introduction 01:30 - Web Pixels Advantages 05:55 - Web Pixels Sandboxing 06:56 - Web Pixels Limitations 08:52 - Creating a Custom Web Pixel 11:22 - Tracking Events 13:19 - The page_viewed event 13:48 - Accessing the window object 15:19 - Sending the event to Segment 17:21 - The product_added_to_cart event 18:20 - Tracking all events 20:48 - Custom Events 22:49 - Tracking Mouse Movements 23:44 - Web Pixels and The Customer Privacy API