Entrepreneurship 101: Who is Your Customer? - MIT Bootcamps: Entrepreneurship Myth #4

Think you have to be a rogue visionary to be an entrepreneur? Think again! In this series of animations, we dispel the many myths surrounding the perception of entrepreneurship. Based on the work of Bill Aulet, Senior Lecturer at the MIT Sloan School of Management. This video is part of the MIT Bootcamps MOOCs on Entrepreneurship ► ENTREPRENEURSHIP 101: WHO IS YOUR CUSTOMER? Bill Aulet's Bio ► https://www.edx.org/bio/bill-aulet Animation written and produced by Erdin Beshimov, Founder of MIT Bootcamps ABOUT MIT BOOTCAMPS MIT Bootcamps is an immersive, intensive, experiential MIT program for global innovators. At the Bootcamp you will learn entrepreneurial problem discovery and problem solving that MIT is known for. This toolkit will give you the power to seek real problems, develop superior solutions, and design ventures that are sustainable for your team, your customers, and the world. You will also join a tight-knit, lifelong and growing community of over 1,000 innovators selected by MIT from over 100 countries. MIT Bootcamps was founded at MIT in 2014 by Erdin Beshimov with a vision to bring MIT to entrepreneurs around the world. Since the launch of MIT Bootcamps in 2014, Bootcamp alumni ventures have raised more than $70 million in funding. Six Bootcampers have been named to the Forbes 30 Under 30. 10 have gone on to MIT’s graduate degree programs. Admission to an MIT Bootcamp is highly selective. Learn more at https://www.youtube.com/watch?v=u6_jdJ7YRXM. Apply at bootcamp.mit.edu.