Entrepreneurship 101: Who is Your Customer? - Intro: How to Do Primary Customer Research - Demo (Pt 1/4)

Unlock Entrepreneurial Success: Discover Your Ideal Customer with MIT Bootcamps - Master Market Segmentation, Customer Profiling, and Innovative Strategies to Propel Your Business Forward!

5.0 (2)

20 learners

What you'll learn

Identify and understand who the ideal customer is for entrepreneurial ventures
Develop skills in conducting effective primary customer research
Apply market segmentation techniques to define target markets
Create detailed end user profiles to drive strategic decisions

This course includes

3.5 hours of video
Certificate of completion
Access on mobile and TV

Summary

Keywords

Entrepreneurship Entrepreneurship 101 MIT edX Bill Aulet Erica Swallow Abhishek Syal Primary Customer Research Who is Your Customer? business education entrepreneurship for all

Full Transcript

MIT student entrepreneurs Erica Swallow and Abhishek Syal introduce us to their business idea, a temperature app, and explain how they plan to conduct primary market research. This video is part of MIT's Online Entrepreneurship Course ► ENTREPRENEURSHIP 101: WHO IS YOUR CUSTOMER? Enroll Now ► https://www.edx.org/course/entrepreneurship-101-who-customer-mitx-15-390-1x Erica Swallow’s Bio ► https://events.bizzabo.com/leanstartup2015/agenda/speakers/111009 Abishek Syal’s Bio ► http://www.ariseimpact.org/team/abhishek-syal-founder APPLY TO THE MIT ENTREPRENEURSHIP BOOTCAMP http://bootcamp.mit.edu ENROLL IN OUR MIT ONLINE COURSES https://www.edx.org/ SUBSCRIBE TO OUR CHANNEL https://www.youtube.com/c/MITBootcamps?sub_confirmation=1 SUBSCRIBE TO OUR PODCAST https://itunes.apple.com/us/podcast/mit-bootcamps-podcast/id1134752679?mt=2 CONNECT WITH US! Facebook ► http://facebook.com/mitbootcamps Twitter ► http://twitter.com/mitbootcamps