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Lecture 34: Blue Ocean Strategy - 5
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Strategic Management - Lecture 34: Blue Ocean Strategy - 5

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  • 29.5 hours of video
  • Certificate of completion
  • Access on mobile and TV

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Culminating our discussion on Blue Ocean strategy, this video goes into the three characteristics of a good strategy. The lecture concludes by discussing in detail the six principles of Blue Ocean Strategy, which comprise of four Formulation principles and two Execution Principles.

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