Branding and identity design - Designing a brand identity for a real client

Rachel Hurry, co-founder of Studio Ardour in South Africa, takes us through the entire branding process on one of her recent projects—a womenswear golfing brand. Chapters: 0:00 Overview 1:07 About the client 4:43 Strategy 09:59 Creative Direction 19:12 Design 42:32 Presentation Learn the full brand design process with our BRAND DESIGN MASTERY program: https://bit.ly/3SvPKBi 📱 Find us on SOCIAL MEDIA Rachel’s Instagram 👉 https://www.instagram.com/rachelhurry/ Flux Academy's Instagram 👉 https://www.instagram.com/flux.academy/ Flux Academy's Twitter 👉https://twitter.com/FluxAcademyHQ #brandidentity #brandstrategy #branding #graphicdesign