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In this entrepreneurship mini-course, I go through the five principles that one needs to understand when launching a startup. 1. Defining entrepreneurship 2. Idea versus opportunity 3. Feasibility analysis 4. Understanding business models 5. Competitive analysis In Module 4 of the ten module segment, I discuss the definition of innovation, the innovation funnel, and the innovation matrix. 00:45 = How do you define innovation? 01:49 = What is innovation? 05:33 = The innovation funnel 09:25 = Elements of innovation 10:55 = Innovation matrix To best follow the mini-course I highly suggest you download the "Entrepreneurship and Innovation Toolkit" by Lee A. Swanson, which is the text that guided the course. The textbook is free to download. https://open.umn.edu/opentextbooks/textbooks/entrepreneurship-and-innovation-toolkit Subscribe to like my YouTube channel Follow me on social media @JayPhd18 www.jayfulgenciophd.com
