Entrepreneurship | IIT Madras - #23 Commercialisation & Disruption as Success Drivers | Part 5 | Entrepreneurship

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15 learners

What you'll learn

This course includes

43.3 hours of video
Certificate of completion
Access on mobile and TV

Summary

Keywords

Start-up's Established on Founder's Difficult Experiences Co-founding Reasons for Start-up Failures Disruption for Success Drivers of Start-up success

Full Transcript

Welcome to 'Entrepreneurship' course ! This lecture explores the critical stage of commercialization, emphasizing its significance as a success driver for startups. It discusses strategies for market entry, highlighting the importance of thorough product testing and validation. NPTEL Courses permit certifications that can be used for Course Credits in Indian Universities as per the UGC and AICTE notifications. To understand various certification options for this course, please visit https://nptel.ac.in/courses/110106141 #Commercialization #Disruption #MarketEntry #SuccessFactors #ProductTesting #Validation #GoToMarketStrategy

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