Research Methodology - Mediation and Moderation theory and methods

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This course includes

18.3 hours of video
Certificate of completion
Access on mobile and TV

Summary

Full Transcript

In this video Dr. Imran Qureshi explained the theory and different methods of testing mediation and moderation. These methods are 1. Baron and Kenny's Method for Mediation 2. Sobel's Test 3. Preacher and Hayes Method 4. Hair et al Method 5. Zhao et al. Method Link to testing mediation using SMART PLS https://youtu.be/YXRkfI9yOWE Link to testing moderation effect using SMART PLS https://youtu.be/OjmEOaIFYHc