Principles of Marketing Course by Kotler and Armstrong [English]
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What you'll learn
This course includes
- 2.3 hours of video
- Certificate of completion
- Access on mobile and TV
Course content
1 modules • 12 lessons • 2.3 hours of video
Principles of Marketing Course by Kotler and Armstrong [English]
12 lessons
• 2.3 hours
Principles of Marketing Course by Kotler and Armstrong [English]
12 lessons
• 2.3 hours
- Lesson 1: What is Marketing?04:21
- Lesson 2: Needs Wants Demand03:35
- Topic 1: What is Marketing? by Dr Yasir Rashid, Free Course Kotler and Armstrong [English]14:20
- Chapter 1.2: Understanding Needs, Wants, Demand, by Dr Yasir Rashid, Free Course Kotler [English]10:00
- Chapter 1-Topic 3: Designing Marketing Strategy, by Dr Yasir Rashid, Free Course Kotler [English]04:39
- Chapter 1.4: Marketing Management Orientations, by Dr Yasir Rashid, Free Course Kotler [English]05:57
- Chapter 1-Topic 5: Building Customer Relationships, by Dr Yasir Rashid, Free Course Kotler [English]04:39
- Chapter 1- Topic 6: Changing Marketing Landscape, by Dr Yasir Rashid, Free Course Kotler [English]05:14
- Chapter 2: Company and Marketing Strategy, by Dr Yasir Rashid, Free Course Kotler [English]24:07
- Chapter 7: Company Driven Marketing Strategy, by Dr Yasir Rashid, Free Course Kotler [English]23:54
- Chapter 3: Analysing Marketing Environment by Dr Yasir Rashid, Free Course Kotler [English]22:52
- Chapter 4: Managing Marketing Information to Gain Customer Insights by Dr Yasir Rashid [English]19:42
