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Mastering Media Buying: From Foundations to Advanced Ads

Master Media Buying: Elevate Your Advertising with In-Depth Sessions on Facebook, Instagram, Google Ads, and More—Unleash Insider Strategies for Stellar Growth!

4.3 (13)
178 learners

What you'll learn

Understand and implement media buying strategies across major social media platforms.
Leverage Google Analytics and Google Tag Manager for effective campaign tracking.
Design and manage Facebook and Instagram ad campaigns for optimized audience engagement.
Utilize automation and email marketing techniques to enhance media buying effectiveness.

This course includes

  • 25 hours of video
  • Certificate of completion
  • Access on mobile and TV

Course content

1 modules • 18 lessons • 25 hours of video

Comprehensive Media Buying and Digital Advertising Strategies
18 lessons • 25 hours
  • Media Buying Session #1 - Growth Hacking Foundation01:17:01
  • Media Buying Session #2 - Google Tag Manager01:34:53
  • Media Buying Session #3 - Exploring Google Analytics01:29:33
  • Media Buying Session #4 - Intro to Facebook Manager01:50:02
  • Media Buying Session #5 - Facebook Audiences - Events Manager01:52:08
  • Media Buying Session #6 - Facebook Campaign Structure Bid Strategy - Placements - Tracking01:44:41
  • Media Buying Session #7 - Facebook Catalog SalesCollection Ads01:42:01
  • Media Buying Session #8 - Facebook Experiments - Rules - Reporting01:03:54
  • Media Buying Session #9 - Instagram Ads - Budget Management01:09:01
  • Media Buying Session #10 - Intro to Google Ads - Google Express - Keyword Planner01:36:24
  • Media Buying Session #11 - Conversion - Bidding- Attribution Model01:37:07
  • Media Buying Session #12 - Search and Display Campaign - Audience Manager01:20:53
  • Media Buying Session #13 - Youtube Ads01:07:38
  • Media Buying Session #14 - Google Ads Scripts - Campaigns Guide01:13:42
  • Media Buying Session #15 - Linkedin Ads01:09:04
  • Media Buying Session #16 - Twitter Ads56:47
  • Media Buying Session #17 - Snapchat ads50:01
  • Media Buying Session #18 - Automations - Email Marketing01:25:33

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